The effect of Banking Services on Customer satisfaction in the Sultanate of Oman

Authors

  • HANAA ABDULLAH Sohar Univeristy Oman
  • WASAL KHAMIS ALMARZOUQI Sohar Univeristy Oman
  • HAWRAA QASSIM ALAJMI Sohar Univeristy Oman
  • BASHAIR SAIF AlMAQBALI Sohar Univeristy Oman

Abstract

This study is concerned with the effect of banking services on customer satisfaction in the Sultanate of Oman. The aim of the study was to determine the effect of banking services on customer satisfaction in the Sultanate of Oman. This study aims to examine, evaluate, and study the impact of the scalability of banking services provided by banks on customer satisfaction. Mention the names of the variables you have used in this study: banking service efficiency, banking service reliability, banking service security, and banking customer service responsiveness and communication with customers. Research design techniques will be used in the collection, analysis, interpretation, and presentation of information. The descriptive research design showed a relationship between employees and customer satisfaction, and the random method was used in selecting samples. The analysis will be done using statistics (SPSS) and Microsoft Excel.



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Published

2023-06-15

How to Cite

HANAA ABDULLAH, ALMARZOUQI, W. K., ALAJMI , H. Q., & AlMAQBALI , B. S. (2023). The effect of Banking Services on Customer satisfaction in the Sultanate of Oman . Asian Finance Research Journal (AFRJ), 5(1). Retrieved from https://journals.uol.edu.pk/afrj/article/view/2938

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Articles